Bored Ape Yacht Club and other OG NFT projects collaborate with Adidas to develop newly formed attire for Three Stripes Studio

Adidas and Bored Ape Yacht Club (BAYC) subsidiary, Indigo Herz, have been working together on the clothing brand’s latest Web3 project: Three Stripes Studio (///), among other NFT projects.

Quick Take: 

  • Adidas, BAYC, and other Web3 projects created Three Stripes Studio newly formed attire.
  • All NFT projects involved — including G-Money, Punk Comics, and DeadFellaz — will have involvement with the apparel.
  • Items of this Web3-inspired attire will showcase on Adidas’ metaverse.
Examples of some of Three Stripe Studio’s newly formed physical attire

BAYC’s Involvement with /// 

The /// Studio represents a group of creative individuals and boundary-breaking fans of the brand Adidas who are working toward pushing at the frontiers of innovation, collaboration, and culture.

To help boost its brand, Adidas has collaborated with BAYC, G-Money, Punk Comics, DeadFellaz, and more.

As a result, the fashion label and NFT projects have been working on developing and delivering all Adidas Web3 attire and activities across the globe. Together, they define the brand’s strategy, partnerships, community, activations, and products for the future.

Just yesterday, Indigo Hertz took to Twitter to unveil Adidas’ newly formed Web3-allied apparel:

The clothing line will showcase in Adidas’ metaverse, as both digital and physical rewards.

On the other hand, BAYC members, alongside collectors of the other NFT collections mentioned, will have opportunities to be involved with the attire.

Be sure to also check out Adidas’ wearable NFT collection that allows collectors to dress their Bored Apes.

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