Doodles is acquiring Disney animator, Golden Wolf, to elevate its story-telling and character-development capabilities

Web3 brand and NFT Project, Doodles, today unveils that it is acquiring Golden Wolf, a collaborator for ‘Rick & Morty’ and Disney animation.

Quick Take: 

  • Doodles is acquiring Golden Wolf as soon as the deal is complete, in a few weeks.
  • The award-winning animation studio will boost Doodle’s story-telling content, world-building, and character development.
  • Golden Wolf’s CEO and Founder, Ingi Erlingsson, will also become Doodles’ Chief Content Officer.

About the Partnership 

Web3 media and entertainment firm, Doodles—created by Burnt Toast—announced today that it is acquiring transatlantic animation studio, Golden Wolf.

Since launching in October 2021, Doodles have grown into a franchise, including animation, gaming, merchandise, music, and live events.

On the other hand, Golden Wolf is a renowned animation studio known for its distinctive style. The company describes itself as “living in the space between irreverent humor, intensely dynamic action, and psychedelia.”

Following the acquisition, Golden Wolf will be helping Doodles expand its focus on longer-form original content development.

The OG NFT project took to Twitter to share the good tidings:

The deal is both boast-worthy and newsworthy. Golden Studio produces ancillary content for the Adult Swim animated series Rick & Morty alongside content for major companies such as Disney, Illumination, Nike, and Facebook.

Golden Wolf’s CEO and Founder, Ingi Erlingsson, will become Doodles’ Chief Content Officer. However, Erlingsson will continue to oversee and operate Golden Wolf’s offices in London and New York, managing other projects on the side.

Insights Into the DealThe Importance of the Acquisition

As part of the acquisition, Burnt Toast and Golden Wolf will collaborate on developing “original narrative content” using Doodles characters and stories. Together, they will create original series, video games, and marketing assets for Doodles products.

In addition to the acquisition, Doodles will also utilize Golden Wolf’s existing strategic partnership with creative studio Psyop to launch a joint venture, Active Ingredient.

Moreover, this venture aims to revolutionize story-telling by utilizing the latest advancements in AI and blockchain technology to develop cutting-edge tools and techniques for brands, filmmakers, and producers.

This news precedes the highly-anticipated Doodles 2 collection, for which Doodles discloses little details.

Doodles and Golden Wolf are also yet to reveal the financial terms behind the deal.

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